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3 Signs Your Strategic Planning Process Is Incomplete

3 Signs Your Strategic Planning Process Is Incomplete

By Blanca Robinson

Click aqui para español- >3 señales que su estrategia de planeación está incompleta

Strategic planning is the development and implementation of various operational plans by companies or organizations, with the intention of achieving objectives and goals. These plans can be short, medium or long term. A sound strategic planning process includes three elements. If your organization does a poor or incomplete job on any of these areas, your process is incomplete and won’t get the results you expect.

Answer the BIG strategic planning questions. These include: Who are our customers; how can we better serve them? Who are our competitors; how can we beat them? What do we do best; how can we build on that edge? What are potential scenarios to consider for the future; how will we prepare for them? How can we defend against threats and seize opportunities? Some organizations come up with brilliant answers to these questions but can’t take them to the point of clear initiatives that get done. The BIG questions are worthless if they don’t result in a few clear, compelling strategic initiatives.

Set a few clear priorities and an overall strategic theme. The best outcome is to identify the most important priorities for the organization. Starting with a long list of potential priorities, the organization discusses the relative value of each, and hones in only a few key priorities. This discussion also leads to greater clarity about the big strategic planning questions, especially about what the organization should do best. During this phase, many organizations settle for a long list of priorities. This has the benefit that nobody feels excluded or insulted; however, it makes it highly unlikely that the organization will get anything done completely.

 Implement. The biggest complaint we hear about strategy is that it never seems to get executed. A few reasons why:

 - Neglecting to commit essential resources to the strategy, including capital, training, technology, and people.

- Failing to take things off the plate of busy employees, and instead just stacking more work on them. - Having lack of will to stop old initiatives that compete with the new.

- Not setting clear roles, responsibilities, accountability, and rewards systems.

- Giving up after a few setbacks or initial resistance. A sound strategy spends as much time on implementation planning as it does on the more glamorous work of answering the key strategic questions and setting priorities. Some organizations are strong at asking the big picture questions but fail to follow up. Some set too many priorities, and can’t say “no” to good ideas, despite limited resources. Which of the above areas is weakest in your organization?

 

-Blanca Robinson, owner of VIVA Consulting Group, is an Executive Coach and Business Strategist. For more information, visit www.vivaconsultinggroup.net.

Blanca Robinson

Writer/Escritora

Lead Up

www.vivaconsultinggroup.net

Louisiana

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Publisher's Note

There is an idea that most Latino immigrants who come here lack education, and thus are bound to perform jobs that require more physical abilities than intellectual ones.

The laborers usually receive a negative stigma, even though the United States society requires these types of jobs to function properly. It is important to us to remember there is dignity in any job. 

In our Líders section, we feature Mari Alejos-Puente, an entrepreneur who is succeeding in the cosmetics’ industry. She graduated from Tulane University and Xavier University and she told me how her mother and her grandmother  were part of the cleaning crews at these institutions, respectively, and how proud they were to see her obtain her undergrad and master degrees.

It is a beautiful thing when you know ladies like this mother and grandmother work hard to give a better life to their children. I wanted to mention this as a side note, because it is important to highlight their efforts, just as much as the effort of the highly skilled professionals we are featuring in our cover story.

In our cover we feature three Latin American physicians who are giving individuals a second chance in life with through their commitment and work at the Ochsner Transplant Institute.

Let his note be a reminder that Latinos, in every field, are providing their skills, talent, and sacrifices every day to make the United States a culturally and economically stronger society.

AnaMaria